C L I E N T

Harvey

P R O J E C T

Where cheeky meets rebellious | Available to license

P A C K A G I N G

| Licensing

S I T U A T I O N

Meet a bear like no other—shy, endearing, and impossible to miss.

With a colorful mohawk and a unique sunburst pattern across his fur, he stands out wherever he goes, much to his quiet embarrassment. He doesn’t mean to draw attention; in fact, he’d rather blend into the background. But his vibrant appearance makes that nearly impossible, and when people notice him, his shy smile and warm greeting—"Hello, friend!"—only add to his charm. He says it to everyone, even strangers, as though he’s trying to turn the world into one big circle of friends.

Despite his bashfulness, this bear has a fantastic sense of humor. He might blush at compliments about his striking look, but his quick wit and goofy jokes make others laugh effortlessly. And when he laughs along with them, something magical happens—his sunburst-patterned fur doesn’t just shimmer and spin; it changes color too, swirling into a kaleidoscope of vibrant hues that seem to dance with his joy. The magic doesn’t stop there—his colorful shimmer extends beyond his body, radiating outward in a mesmerizing concentric pattern of light. These glowing radial bursts fill the space around him, as if his happiness can’t be contained, creating a dazzling display that delights everyone nearby. It’s as though his joy has a life of its own, painting the air with color and warmth, making the world feel just a little brighter.

On cloudy, rainy, or snowy days—or when his excitement bubbles over—his mohawk takes on a life of its own, glowing in bright neon colors that stand out even more against the dreary skies. The vibrant hues seem to counteract the gloom, as if his joy and energy refuse to be dampened by the weather.

Though he sometimes wishes he could hide his bold colors and eye-catching mohawk, he appreciates how much happiness his uniqueness brings to others. His mohawk, shifting from a soft blend of pastel hues to dazzling neon when he’s excited or on overcast days, perfectly complements his gentle yet quirky personality. Paired with his spinning, color-changing sunbursts, he feels like a living kaleidoscope when the mood is light.

This shy bear is a reminder that standing out doesn’t have to mean being loud—it can mean bringing light and laughter to the world in your own quiet, unique way. With his heartfelt "Hello, friend!" and vibrant charm, he may not seek the spotlight, but he’ll forever hold a special place in the hearts of those lucky enough to meet him.

This addition ties the mohawk’s neon transformation to specific moments, adding a layer of magic and wonder to the bear’s personality.

C H A L L E N G E

Develop a fun expressive and flexible character line for kids, tweens and adults.

S O L U T I O N

A vibrant and playful design featuring a colorful bear illustration with a bold mohawk, perfect for adding a touch of individuality and fun to any project. The bear’s dynamic color palette and edgy hairstyle create a unique blend of whimsy and rebellion, making it a standout choice for branding, apparel, or creative merchandise.

R O L E

Character designer and apparel designer

R E S U L T

The illustration that brings personality and charm to any medium, whether serving as a centerpiece for a children’s product or a quirky statement for a more mature audience, ensuring a memorable visual impact

The result is a striking combination of silkscreen and embroidered character designs and graphics, delivering a visually dynamic and textured aesthetic.