Situation:
Reebok established in 1890 is one of the nation’s premier global athletic footwear manufacturer
Reebok established in 1890 is one of the nation’s premier global athletic footwear manufacturer
Challenge:
Partner with the Berlin Cameron advertising agency to develop a strategy for a new line of footwear for NBA star Allen Iverson
Partner with the Berlin Cameron advertising agency to develop a strategy for a new line of footwear for NBA star Allen Iverson
Role:
Client creative director
Client creative director
Results:
Simple graphic design style that is true to both the spirit of Allen Iverson and the Reebok brand
Simple graphic design style that is true to both the spirit of Allen Iverson and the Reebok brand