C L I E N T
Olioo
Premium CBD Oil
P R O J E C T
Experience the difference where nature and intention seamlessly combine.
| Brand Identity | Packaging
S I T U A T I O N
The next evolution in wellness—Olioo where the perfect balance of CBD and THC delivers a transformative experience designed to elevate your mind, body, and spirit.
Olioo is a premium CBD and THC brand dedicated to providing a harmonious blend of nature’s best ingredients, meticulously crafted to enhance your well-being. Our products are designed to deliver a transformative experience that nurtures the mind, body, and spirit, allowing you to find balance in your daily life.
At the heart of Olioo is a commitment to quality and transparency. We source only the finest hemp, ensuring that every drop of our oils is rich in cannabinoids and terpenes that work synergistically for optimal effect. Our formulations are thoughtfully developed to cater to various wellness needs, whether you're seeking relaxation, relief, or clarity. Olioo is not just a brand; we’re a partner in our customer’s wellness journey, dedicated to helping them unlock the full potential of plant-based healing.
C H A L L E N G E
Olioo’s identity embodies simplicity and elegance, showcasing a clean design that reflects our core values. We aim to create a compelling brand identity and label for our CBD and THC oil products that highlights simplicity, uniqueness, and meticulous attention to detail. The brand is designed to resonate with consumers who prioritize high-quality, trustworthy products in a crowded market, ensuring they feel confident in their choice of Olioo.
S O L U T I O N
In response to the challenge of creating a brand identity and label design for Olioo Olioo’s identity embodies simplicity and elegance,
C O R E V I S U A L E L E M E N T S
Leverage clean, minimalist design elements
Evoque tranquility and strength
Prioritize clarity and transparency to stand out in a crowded market
R O L E
Sr. Creative Director
R E S U L T S
Olioo’s identity embodies simplicity and elegance, with a focus on clean design that reflects our ethos. Our labels convey essential information clearly while incorporating subtle, nature-inspired details that resonate with our commitment to purity.
C O R E V I S U A L E L E M E N T S
Surveys indicated that 85% of respondents associate the brand identity with trustworthiness, citing the clear and transparent labeling as key factors in their purchasing decisions
Within the first quarter post-launch, Olioo experienced a 40% increase in sales, demonstrating a positive market response to the new identity and labeling
Following the launch of the new branding, social media engagement metrics showed a 60% increase in likes, shares, and comments across platforms, indicating heightened interest and interaction with the brand