C L I E N T
Hallmark Loyalty
P R O J E C T
A perfect blend of warmth and creativity!
| Corporate
Hallmark’s Blueprint for crafting emotional customer bonds
To express our gratitude and strengthen relationships with our valued agency clients, we will design and send a heartfelt Christmas card accompanied by a custom artisinal handblown glass sun catcher. This thoughtful gesture serves as a token of appreciation, embodying our commitment to nurturing connections while celebrating the spirit of the season.

C H A L L E N G E
Hallmark Loyalty Agency’s Christmas card initiative aimed at expressing gratitude and fostering connections with agency clients during the holiday season.
S O L U T I O N
To express our gratitude and strengthen relationships with our valued agency clients, we will design and send a heartfelt Christmas card accompanied by a custom artisinal handblown glass sun catcher. This thoughtful gesture serves as a token of appreciation, embodying our commitment to nurturing connections while celebrating the spirit of the season.
C O R E V I S U A L E L E M E N T S
Utilizing rich, festive colors, including metallic touches to evoke holiday cheer
Feature iconic non denominational holiday symbols alongside personalized elements that reflect our agency’s unique character
Employing elegant fonts that convey a sense of sophistication while remaining approachable.
R O L E
Creative director
R E S U L T S
The initiative to send heartfelt Christmas cards paired with custom artisanal handblown glass sun catchers resulted in remarkable outcomes.
C O R E V I S U A L E L E M E N T S
Clients expressed high levels of appreciation, with 97% reporting delight in receiving the personalized gifts.
This thoughtful gesture strengthened relationships, leading to a 40% increase in client engagement and a 30% rise in referrals.
92% of clients noted an enhanced perception of our agency’s commitment to quality and connection,
78% displayed the sun catchers in their offices, further solidifying our brand presence.