• A self-contained footprint where both the front-of-house retail activation and back-of-house storage for re-stocking is located.
• A stacked stone counter with branded a-frame structure welcomes attendees to a wooded glen where attendees can purchase Dreamforce swag, merchandise, souvenirs, books from keynote speakers, and all other Salesforce resources.
• The Dreamstore walls are comprised of a combination of daytime forest fabric walls and redwood vinyl paneling covering the slat walls and cabinetry.
• The wooded glade theme is continued with the use of rustic wood tables, three reclaimed wood POS bars, wardrobe racks w/shelves, and iron pipe four-arm display racks.
![](https://cdn.myportfolio.com/fd7a51d7251d5574f69087d61880dd51/cf36a7b9-763c-4686-9eba-1886fb1ba7ed_rw_1920.png?h=8ed7794150ca2477a2cf4427a03dfaf6)
![](https://cdn.myportfolio.com/fd7a51d7251d5574f69087d61880dd51/6966ade0-8689-4c04-b075-bf5e8fdda7e1_rw_3840.png?h=913ccd90ed7bc6a17a1b957753170499)
![](https://cdn.myportfolio.com/fd7a51d7251d5574f69087d61880dd51/750c4436-cde6-4d15-8bce-123b20810474_rw_3840.png?h=dbb7fe6d21b3958f5149324a4be69f44)
![](https://cdn.myportfolio.com/fd7a51d7251d5574f69087d61880dd51/c6ece56a-4e03-4b47-97d2-229208e6d01e_rw_3840.png?h=6c116f2679806d7cabfdae341ea76a9f)
![](https://cdn.myportfolio.com/fd7a51d7251d5574f69087d61880dd51/f2f59048-51f5-4c54-bc39-a73dd0acda8e_rw_3840.png?h=87e177c7cf593aae4e18467797915aac)