C L I E N T

Canva

P R O J E C T

Unleashing visual storytelling

 

C O R P O R A T E

| Presentation

S I T U A T I O N

Transforming the way ideas are brought to life by inspiring creativity and empowering the world.

Canva is a global visual communication platform that empowers individuals and businesses to create stunning designs effortlessly. Founded in 2013, Canva began as a tool to democratize design and has since grown into a trusted platform used by millions worldwide. Its intuitive drag-and-drop interface and vast library of templates, stock assets, and design elements make creativity accessible to all, from beginners to professionals.

Beyond design, Canva is committed to sustainability and giving back through initiatives like Canva for Nonprofits and educational programs. With its blend of simplicity and versatility, Canva has transformed the way the world designs, inspiring creativity and empowering users to bring their ideas to life.

 

C H A L L E N G E

Create a fresh, innovative presentation template that captivates and engages audiences at the upcoming Canva Create Conference, blending modern design trends with Canva’s core values of simplicity, accessibility, and creativity.

S O L U T I O N

Design a visually compelling presentation template that aligns with Canva’s style guide, the presentation template will utilize the following elements to ensure consistency with the brand’s core values of simplicity, accessibility, and creativity.

  • C O R E V I S U A L E L E M E N T S

    Focus on simple, organized designs with ample white space to ensure clarity and ease of navigation

    Provide flexible templates, icons, and graphics that allow users to personalize content while maintaining a cohesive look

    Incorporate vibrant colors, bold typography, and dynamic imagery that inspire creativity and capture attention, while staying aligned with Canva’s brand identity

R O L E

Designer, and copywriter

R E S U L T

The newly designed presentation template seamlessly blends modern design trends with a focus on simplicity, accessibility, and creativity, offering an intuitive user experience that enhances both audience interaction and visual appeal.

  • C O R E V I S U A L E L E M E N T S

    A significant improvement in engagement, with the new template making it easier to capture and maintain the audience's attention throughout presentations

    The vibrant colors and dynamic typography enhance the visual appeal of the content, making it more striking and memorable for the audience

    The background music elevated the overall atmosphere, creating a immersive and emotionally resonant presentation experience